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City to launch educational campaign on recycling, conservation efforts

Over the next month, the City of DeLand will educate residents on how to be more efficient recyclers and ways to help protect our environment.

April 11, 2019

FOR IMMEDIATE RELEASE

DATE: 03/14/2019                                                                           

Media contact: Chris Graham

Community Information Specialist

Office: 386-626-7117

 

City to launch educational campaign on recycling, conservation efforts

 

(DeLand, FL) – Over the next month, the City of DeLand will educate residents on how to be more efficient recyclers and ways to help protect our environment.

 

Cities across the nation are grappling with the rising cost of recycling due to declining demand for recyclables. Another main contributor to rising recycling costs is contamination rates. The average contamination rate for communities is around 25 percent meaning 1 in 4 items placed in a recycling container is actually not recyclable and in turn contaminates other recyclable material.

 

Beginning March 18, which is Global Recycling Day, the city will feature common household items on its social media channels that people often confuse for being waste and/or recyclable. The campaign will culminate on April 22 – Earth Day.

 

“One common misconception is that if it’s recyclable material, all you have to do is throw it in the recycling bin,” said Public Works Director Demetris Pressley. “But one contaminated item could ruin all of the recyclables and they’ll be thrown away. The best policy is: when in doubt,throw it out.”

 

The campaign will also be used to promote the city’s free,recycling app – Recycle Coach – which could go a long way in helping DeLand residents to become better recyclers. The app has information on hundreds of household items and informs users on how the items should be disposed of. The app also provides reminders to DeLand residents on trash, recycling and yard waste pickup days including holiday schedules.

 

Recycle Coach can be downloaded on Google Play for Android devices and the App Store for Apple devices or by visiting the city website: https://www.deland.org/resources/recycle-coach-application/

 

Another component will feature other city conservation initiatives such as the city’s annual Tree Giveaway as well as being the first city in the state to be designated a Monarch City USA and how citizens can get involved in the effort.

 

“Recycling is just one part of the equation,” Pressley said.“In order to make a difference, we need to be good stewards of our environment.”

 

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